In the coatings industry, oxidized polyethylene wax plays a multifaceted role. As a rheology modifier, it significantly impacts the flow properties of coatings, improving their application, leveling, and overall performance. Its function as a matting agent allows for the creation of matte or satin finishes, catering to diverse aesthetic preferences. Additionally, its dispersing agent properties facilitate the even distribution of pigments and additives, leading to enhanced color consistency and overall quality.